Guess what’s next? New fragrance, Seductive.

by Katie on July 20, 2010

Established in 1981 by the Marciano brothers, Guess has a long history on creating dream images for a dream brand that is the epitome of a young, sexy and adventurous lifestyle.


Since its launch, Guess has invited a host of iconic models and actresses to be part of the Guess story, symbolising an aspirational, sexy aura: Claudia Schiffer, Carrie Otis, Eva Herzigova, Anna Nicole Smith Laeticia Casta, Carla Bruni (now First Lady Sarkozy) and Naomi Campbell have all been part of the Guess story. The Guess marketing genius lies in picking up on ‘the next big name’ and establishing her as a star in her own right, forever to be associated with this daring lifestyle brand. The new name that joins the esteemed ranks of Guess girls is 20 year old Californian, Alyssa Miller. Miss Miller, already a stalwart of runway shows for names such as Roland Mouret, Tuleh, Tracey Reese and Pollini now enters the Guess catalogue of hot tickets fronting the big new fragrance launch, Seductive.


Seductive is young and sexy, light and fresh and sparkles with enthusiasm and dynamism in all its peary, fruity tones and golden highlights.


Sweet and sensuous, it reeks of toned skin and daring nights out. Feminine and fruity in the ‘Carry On’ sense, Seductive flirts and toys with the opposite sex’ senses. This is a scent made for youthful girls and nights out clubbing. I can predict that Seductive will be the bottle of choice, falling out of girls’ wannabe designer handbags in glitzy club loos, the length and breadth of the UK Seductive certainly embodies a lifestyle choice. It shouts “C’mon I dare you!” and is all the better fun for it. The Seductive girl wears it to seduce. Exactly like the enticing pics of Miss Miller in the campaign.

You can practically see girls giggling in club and cocktail bar loos, the whirr of the hand dryer in the background as chatter turns to men, handbags and lipstick. This is a scent made for an upbeat daring girl, high of life and lifestyle. The sexy scent embodies a magnetism and rush of life.

Created by perfumer Veronique Nyberg, GUESS Seductive seems to embody a coquettish charm with a daring edge. Nyberg imagined an irresistible scent that exudes temptation, flirtatiously drawing in those around the woman who wears it. The sparkling, floriental woody fragrance evokes coy femininity and intoxicating seduction. The scent teases the senses, captivates attention, and leaves a lingering sensation of addiction – a fatal floral attraction. Infused with the precious essence of Florentine Orris, Guess Seductive giggles as it charms.


Bold top notes of zesty, dazzling Bergamot, vibrant Blackcurrant and crispy Pear evoke mouthwatering desire. At the heart of the fragrance are feminine facets of Orange Flower, exotic touches of Jasmine and the noble allure of precious Florentine Orris, a legendary note harvested in Florence and used in perfumery for centuries to seduce the senses. And the base? A voluptuous trail of warm Vanilla and spicy Olibanum, finished with an intensely distinguished, musky essence of Cashmere Wood.


Seductive brings audaciousness like a glamorous, bawdy seaside postcard for 2010 only set in L.A and hinting of Katy Perry and her ‘California Girls’ lifestyle. All smiles and sensuousness, smouldering intent and sparkle, Guess Seductive is a sure fire hit for good time girls. Guess what they’ll be wearing come September 2010?

Guess ‘Seductive’ is available in Eau de Toilette 30ml (£25) and 50ml (£32.50)




What do you think of Guess and its campaigns? Do they appeal to you? What’s your favourite? Please leave a comment in the box below or start a chat on the ‘shout mix chat box’ on the right.
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{ 2 comments… read them below or add one }

Rebecca July 21, 2010 at 3:43 pm

Hi,
It was lovely to briefly meet you at the Superdrug event today! I hope you enjoyed your manicure!
Rebecca, Le Salon De Beaute x

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pheromone cologne September 20, 2010 at 4:49 am

The perfumes have been used even in the past centuries and have been highly valued in every cultured.Well,for me the seduction of scent is very important factor when you choose perfume.

cletsey

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