London College of Fashion’s M.A 2012 ‘Poemtry’ show – Total professionalism

by Katie on February 6, 2012

London College of Fashion showed the world just how talented our new batch of fashion graduates are and also how to produce one of the most professional shows at graduate level I’ve seen for a long time. St Martins School of Art may have the kudos and the name to show during London Fashion Week but London College of Fashion’s graduates and attitude indicate that these guys mean the business and business is, after all, integral to success and recognition.

Firstly, we have the professional approach of all concerned with the LCF from the organisers through to the press team and the tutors. Many businesses could learn from from this organisation that works as a cohesive team, all with the same aim – pushing their substantially talented graduate students and raising the game for British fashion. Then, we have the location. The Victoria & Albert Museum at night is a thrill. Surrounded with centuries of art, the fashion throng wound their way through 16th Century interiors and furnishings through the vast gallery where the catwalk show was to take place, amongst priceless 16th Century Italian masterpieces by Raphael. A risque venture if ever there was one. How could fresh, young fashion graduates live up to these expectations without being overawed by the location setting? But, wow, they did with certain elements of greatness.
In front of a packed fashion and celebrity audience including the Rt Hon Home Secretary Theresa May MP, DJ Jodie Harsh, Mollie King from The Saturdays, Turner prize winner Grayson Perry and Chairman of the BFC Harold Tillman, the show was beamed live to thousands all over the world by award winning website Not Just A Label and the LCF website. This years’ talented crop of menswear and womenswear designers took to the catwalk – all vying for Collection of the Year, announced at the evening’s end by presenter Lauren Laverne and designer Christopher Raeburn.

Following a substantial show with substantially more hits and focus than the average London Fashion Week, (Pictured above). This collection impressed me for its restrained neutral collection mixing Tyrolean influences with Medieval jabot sleeves and swagger.
The winner of Womenswear: Collection of the Year (pictured above) was Hana Cha (26) from Seoul in South Korea, who produced a memorable collection of exquisite womenswear featuring luxurious golds and purples and hours of painstaking hand embroidery. 

The show itself held many instances of true talent and ingenuity with a graciousness of touch and a swift ability to pinpoint trend and streamlined lines. See more HERE for further reviews of my favourite collections of the evening.

London College of Fashion raised the bar and showed the world that their professional approach pays in the end.

Watch the Catwalk Show online: http://www.fashion.arts.ac.uk/ma/live/
Image at the top of article shows Beatrice Newman’s collection from her MA Digital Fashion final collection.






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