Chutzpah’s Weekly Barometer

by Katie on July 21, 2012

A light hearted look back over the past week’s good, bad and indifferent including the “don’t even go there’s.”


Chanel Beauty Covent Garden pop-up – Launching 24th July and devoted to Chanel cosmetics and fragrance, with educational workshops, consultations with make-up experts, and a dedicated space for facials and pampering, you have until Christmas to experience Chanel Beauty’s full range and packed diary of fun events.
Jo Malone’s Ltd Edition Illustrated London Boxes – If you’re already tired of the Olympics themed hype (God knows we are), the clever bods at Jo Malone have taken another direction. On selct dates over a 2 week period (starting 27th July), artists will be in selected Jo Malone London boutiques (nationwide) to offer complimentary illustrations of your favourite London landmark on Jo Malone’s iconic boxes which should then become collector’s items. Complementary illustrations on purchases over £60.
The Tanks – Tate Modern’s fantastic new performance art and video installation exhibition space is a groundbreaking addition to the Tate’s already awe-inspiring collection.
Molinard’s Habanita (EDP; £91 for 75ml) – Wow! And wow again. Loving the advertising that perfectly captures the contemporary feel of Molinard’s new EDP Habanita offer which is sexually sublime in every way and already on the favourite list of secret weapon perfumes. Working on layer after layer, the heavy floral denseness of sharp geranium, ylang ylang, heliotrope, jasmine, rose and vetiver is interspersed with amber, patchouli and sandalwood. The contemporary lift is the powdery dryness that’s usually the stalwart of heritage perfumes, made ready for a vampish new girl about town. Grab a bottle and prepare to wreak devastation on the opposite sex. This is the modern warfare weapon of choice. Available from Les Senteurs.
Moschino Cheap and Chic’s ‘Only Front Row’ T-shirt – Moschino’s cheeky diamante-embellished silk T is perfectly timed for September’s fashion weeks. Available from Net-a-Porter.
Georgia May Jagger in Hudson Jeans – Georgia rocks the glamour of her mother with the cool factor of her father in this campaign. Celebrating their 10th year, hip brand Hudson Jeans that combines British cool and LA freedom, launches “HUDSON CABARET”, shot in Paris to capture a burlesque feel. 

Dwell’s Roy Lichtenstein-inspired cushions – Can’t afford Phillip Lim or Angel Jackson’s Pop Art-inspired pieces? Dwell’s Lichtenstein-inspired scatter cushions are an inexpensive and fun nod to this season’s art trend.

Louis Vuitton’s Haute Maroquinerie – The current buzzword in luxury fashion is ‘exclusivity’, and what could be more exclusive than a bespoke handbag handmade to your individual specifications at Vuitton’s Paris workshop? We dare to dream.
LOVE magazine cover – Lady Sybil (Jessica Brown Findlay) as a Galliano’esque Gothic Byron-tinged bride stripped bare. Katie Grand works her styling magic with photographers Mert & Marcus in this showstopping cover. Magic.

Elizabeth Arden – The global cosmetics firm receives a makeover, featuring the brand’s iconic Red Door motif. What’s more, the Beautiful Color Eyeshadow products contain Retinol Linoleate and Vitamins C and E to help reduce fine lines in the eye area and neutralise free radicals.

Designer drink bottles – First we had Diet Coke with its Limited Edition Lagerfeld and Jean Paul Gaultier bottles, now Diane Von Furstenburg has been drafted in to tart up Evian’s bottles.

’50 Shades…’ themed press releases – Okay, we’ll be honest, we think ’50 Shades of Grey’ is badly-written soft porn whose female protagonist drags back women’s liberation several decades, so using the surrounding inexplicable hysteria to push product smacks more than a little of bandwagon-hopping.

Rihanna and River Island – Is it us or is Ri-Ri following the David Beckham formula for branding ubiquity – a high-profile Armani campaign followed by a high street collaboration? With the sales of old music now outstripping new, Rihanna obviously needs to maximise her revenue streams for all it’s worth.

Travelodge – For the most unsavoury press release of the week where the low-budget hotel chain takes advantage of the British public’s self-esteem and body image issues in order to sell rooms, whilst simultaneously decrying and reinforcing modern image-obsessed culture. Tsk.

Square Mile magazine’s Summer party – Just in case there was any doubt that London’s financial sector is completely out of touch with national opinion, the self-styled “luxury lifestyle magazine for finance professionals” threw a party for 1000 bankers featuring free Louis Roederer champagne, fire-breathing strippers, snake charmers (how apt), and a 6am finish. Congratulations guys for dragging the City’s already tarnished image down further.

H&M and Lana Del Rey – You can’t blame the artist formerly known as Lizzy Grant to wring every cent from her 15 minutes, but we expected more from the vaunted “L.A. noir” than the trademark backcomb, angora sweaters, and flesh-coloured pants.

Gimmicky swimwear – 3-Fins made-to-measure mermaid tail costume is bad enough, but far more flattering than Speedo’s hideous, high-waisted ruffled two-piece produced in partnership with up-cycling fashion label From Somewhere.

We’re still struggling to make the connection between ‘Pretty Ballerinas’ waterproof ballet flats and “the Olympic spirit”, but well done for crowbarring in the reference and becoming our inaugural Tenuous Olympics-Themed Press Release of the Week. We’ll be naming and shaming other exploitative brands over the coming weeks.
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