DVF Collaborates with CURRENT/ELLIOTT for Spring 2012

by Katie on March 6, 2012

Well this is news. Two of Chutzpah’s favourite brands are collaborating and it’s exactly what we’ll want to be wearing come the longer, sunnier days of Spring. 

Diane von Furstenberg and Current/Elliott are combining forces to launch a line for Spring 2012 – DVF Hearts Current/Elliott. First lady of Studio 54, Diane von Furstenberg’s iconic prints, with their splash paint appeal, fresh for the season, will grace Current/Elliott’s vintage inspired denim wear in jeans, shorts, skirts and, of course, the iconic wrap dress. 

Set to hit stores in March 2012, the pieces are upbeat and playful yet sophisticated, with six different styles featuring three vintage prints. True to DVF’s mission of creating clothes that make women feel confident and comfortable, the line combines the brand’s inherent knowledge of print and colour with Current/Elliott’s expertise in crafting denim with the highest standards of cut and fit with plenty of sass. 
A cornerstone of the collection, the denim wrap dress is the epitome of classic and the perfect symbol of both brands’ ability to take the best of the past and bring it forward into the future.
Says Diane von Furstenberg, “I have always wanted to design jeans for women and I think Current/Elliott is the perfect partner. Together we have created something timeless.” 

“Partnering with Diane was a true joy and the collaboration was simply effortless – just like the collection,” said Serge Azria, Creative Director and CEO of Currentt/Elliott. 

Renowned for its iconic wrap dress and signature prints, DVF has grown into the global luxury lifestyle brand it is today with global weight and many lines while Current/Elliott’s lively denim wear harmonizes innovative ideas, fresh talent and unique concepts that highlight fit and shape, resulting in a product that’s top of the list for every trend aware Urbanite worth her weight in Hermes Birkins.

The collection can be purchased at http://uk.dvf.com and www.matchesfashion.com Denim wrap dress priced at £366, relaxed straight leg jean £252, classic skinny jean £237 and skinny skirt £237.

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